Flex Lead

 Salaam Developers,

                I wanted to share with you all an excellent opportunity, to work with our MNC Client who are into the domain of “Online Video Advertising”. And as we all know that the Internet and mobile advertising industry has been growing at a CAGR of more than 100%, experts are of the opinion that it can even do better if given the right incentives. Also the stats below speak for themselves, 

    • The popularity of sites like Hulu.com and YouTube has given digital video advertising a bigger share of budgets. While advertisers and publishers alike continue to test and fine-tune formats, the medium affords opportunities for innovation and creativity. 

    • Online video advertising is growing at a faster rate than any other type of interactive marketing. And that’s because video advertising works, generating twice the click through rate of banner ads, according to eMarketer. That level of effectiveness is why spending on online video advertising will surge from under $1B in 2007 to over $5B in 2011.

     • Though high-profile, slickly produced videos ads from the world’s largest brands are getting most of the attention; millions of smaller advertisers are beginning to use simple online video ads, tagged and indexed for search engine pickup, to connect with local audiences. In fact, local video advertising is so effective that local advertisers plan to spend 35% of their annual ad budgets on online video by 2012, according to Borrell Associates.